By staying involved, your brand will always be aware of the new and exciting trends that pop up right when they start. Many brands and businesses view TikTok as a platform that’s based entirely on consumer creators — not something that’s intended for business marketing. But that’s a short-sighted strategy that could potentially do your business more harm than good. This is a self paced course with 21 lessons and 23 additional resources. By the end of this course you will deliver a project on “creating your own TikTok videos and other engaging content as a way to grow your personal brand or business”.

My personal setup includes a Blue Yeti microphone plugged into the Lightning jack of my iPhone, using a USB-to-Lightning adapter. I’ve also seen other Lightning microphones sold online that may be a more portable option. Putting a unique spin on an existing trend can be just as valuable. While so much of TikTok is about jumping on the trends and finding ideas on the For You Page, it can also be about trying new things and creating original concepts.

TikTok also played a major part in making “Old Town Road” by Lil Nas X one of the biggest songs of 2019 and the longest running number-one song in the history of the Billboard Hot 100. Content for the feature was created in partnership with online safety nonprofit, Internet Matters. Users are also allowed to report accounts depending on the account’s content, either being spam or inappropriate. In TikTok’s support center under “For Parents,” they reassure the parents that inappropriate content for their children can be blocked and reported.

Rather, find a sweet spot that ranges from a maximum of twice a day to a minimum of twice a week. You can use a social media scheduler to streamline your content across all major platforms. RecurPost is a tool that lets you schedule videos on social media beforehand and create a consistent content calendar. By cross-promoting your TikTok content on other social sites, you will be able to divert your traffic from one site to another and grow your followers easily. Doing so means you won’t have to compete with the millions of other videos catering to the same hashtag.

Content creation made easy From idea to done, learn what kind of content to create. TikTok is integrated with video sharing and video creating feature. Get a pair of earphones and start to enjoy TikTok videos! No matter you just want to have fun or gain popularity, Tik Tok, with huge fans, is the right platform to go.

After that, hit Next in the bottom right corner, and you can proceed to edit the length of the video, as well as add text and filters. For example, if you’re in the business of meal planning, the obvious influencers on your radar might be those already talking about meal plans, calorie counting, and the like. Read more about buy tiktok followers cheap here. Best on TikTok to help you understand and later screen the right influencers for your campaign. But these issues shouldn’t stop you from diving into TikTok marketing. An easy fix for this is using a virtual private network on your phone when accessing your brand TikTok account – and just about any brand account, for that matter. Don’t respond well to brands who market to them traditionally.

Influencer marketing can be effective if you connect with influencers who complement the look and mission of your brand. The influencer can be a regular TikTok user with a large following or a celebrity with a high profile on TikTok. This type of marketing only works if you really consider how the influencer fits with your brand. Hashtag challenges, such as #tumbleweedchallenge or #inmyfeelingschallenge, prompt users to make and upload videos to reflect the challenge. The hashtag names are often memorable and easy to find, so potentially a lot of users can join in and create content for the challenge. For example, you may ask users to show themselves using your beauty products at home or having fun with your products in a DIY way.