Read more about https://tribulant.com/blog/marketing-social/how-to-promote-with-instagram/ here. Then add a hashtag that’s unique to your business or to a specific campaign you’re running. For example, Visa used #TeamVisa during the 2018 Winter Olympics whenever they posted stories about the athletes who are part of their Team Visa sponsorship program. Because Visa was also the official payment technology for the Games, the hashtag served a double purpose of showcasing the company’s athletes and services. Instagram has seen immense growth in recent years and has gone a long way from being a photo-sharing app to a highly engaging social platform for brands, advertisers, and influencers. Mobile users are spending an increasing amount of time with video and entertainment apps, with video content on social media platforms accounting for the biggest increase.

Slideshow Ads on Instagram are slideshows combining multiple services and videos. Your product’s image is showcased here and piques the interest of the viewer to know more. It is almost same as a picture as a post on your Instagram account. In this article, we are going to show you how to promote Instagram posts.

Respond to insightful comments and start discussions where you can. Pay attention to that information and see what’s getting engagement on your profile. What posts have higher numbers of comments, saves, likes, and shares? See if you can figure out what makes those posts special, and use that information in your marketing efforts. Since they’re so easy to record and post, you can even use stories to broadcast short clips from events as they’re happening.

Since the link in my bio actually leads to my blog page anyway. In addition to keeping your content sharing consistent with your blog or online business goals, make sure whatever it is you’re sharing is high-quality stuff. Obviously, you can’t build an audience properly, or organically at least, without first posting some quality content, which I’ll talk more about shortly. Of course, you don’t need to be a top brand name to use Instagram. You don’t need to be a social media marketing expert either to figure the platform out. All published photos and videos are played back in the sequence they were added and you can post as many as you want.

I wasn’t aware of the importance of this section, it can help me to stand out from other food bloggers. Much like posting on your blog, consistent posting will help you on Instagram; if your followers expect you to be there, be there. For example, you’re allowed to do 60 followings or 60 unfollowings per hour. If you want to use both options at the same time then split them into 30 followings and 30 unfollowings or whatever you want. Another important thing is that all comments should differ from each other.

You need to determine which tags are close in subject and scope of activity, since correctly selected tags can attract the target audience to the posts. These tools don’t just help you to maintain engagement, but also to collect feedback. For example, by using a poll or a free response box, followers can tell you what the account is missing or which offers they find particularly useful and interesting. For several years now, the main task of Instagram accounts is not to collect likes, but to engage customers. In other words, brands need to make posts that customers can respond to.

Take advantage of the full range of things you can put up. For example, you can post a photo of yourself holding your book. The next day, you can post a visually pleasing image of a word definition. Experiment with Instagram tools like IGTV, boomerangs, and stories. Having clear images on your feed is crucial because people understand that you are putting effort into your work, and you deliver top-notch content.

I might have to optimise my use of hashtags…Please visit me at @francogr8 and let me know how i can enhance my IG interaction. Instagram has become a platform for visual story telling, so make sure that your image is accompanied by an interesting caption or a story that will stimulate your followers to engage. Instagram crowd loves interacting and will gladly comment, like, and report an all-around interesting post. Just like many small businesses and large corporations, the art community is quickly finding a home in the online world. From Facebook, Pinterest, to Instagram, you can find a way to connect with fellow artists and gain a fan base as well.

On average, they get a staggering engagement rate of 1.92%. Instagram ads have plenty of metrics to track to help you understand how they perform compared to each other. Keep an eye on CTR (click-through rate), bounce rate, and impressions in your social media dashboard, to see which versions draw viewer attention and quality traffic.